{"id":5679,"date":"2025-06-20T10:20:39","date_gmt":"2025-06-20T08:20:39","guid":{"rendered":"https:\/\/faca.eco\/at-barcelona-perfumery-congress-2025-round-table\/"},"modified":"2025-12-15T15:40:22","modified_gmt":"2025-12-15T14:40:22","slug":"at-barcelona-perfumery-congress-2025-round-table","status":"publish","type":"post","link":"https:\/\/faca.eco\/es\/at-barcelona-perfumery-congress-2025-round-table\/","title":{"rendered":"at Barcelona Perfumery Congress 2025 &#8211; Round Table"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>We were thrilled to take part in the round table on how technology is reshaping packaging in the perfumery and beauty industry<\/strong>, held during the Barcelona Perfumery Congress \u2014 one of the leading events in the fragrance sector.<\/p>\n\n<p class=\"wp-block-paragraph\">The panel brought together top professionals from different corners of the industry:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jordi Calduch Laporta<\/strong> \u2013 CEO &amp; Co-founder, Sampling Innovations Europe<br\/><strong>Sandra Merc\u00e9 Ferrer <\/strong>\u2013 Marketing and Communication Director, Dilograf Labels<br\/><strong>Eugenio O\u00f1ate Hospital<\/strong> \u2013 CEO, OKTICS<br\/><strong>David \u30c7\u30a4\u30d3\u30c3\u30c9 Matamala Roig<\/strong> \u2013 Marketing, Faca Packaging<br\/><strong>Neus Hilari Rodriguez<\/strong> \u2013 Communication Manager, Karicia \u2013 Natural Cosmetics<br\/><strong>Evan Lai<\/strong> \u2013 General Manager, FOREO<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1604\" height=\"810\" src=\"https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334.jpg\" alt=\"\" class=\"wp-image-5659\" srcset=\"https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334.jpg 1604w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-300x151.jpg 300w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-1024x517.jpg 1024w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-768x388.jpg 768w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-480x242.jpg 480w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-640x323.jpg 640w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-720x364.jpg 720w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-960x485.jpg 960w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-1168x590.jpg 1168w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-1440x727.jpg 1440w, https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/congress2025-e1750407612334-1536x776.jpg 1536w\" sizes=\"auto, (max-width: 1604px) 100vw, 1604px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Tech, sustainability &amp; experience: the new packaging triangle<\/h2>\n\n<p class=\"wp-block-paragraph\">The discussion centered on three big drivers shaping the future of perfumery packaging: <strong>technology, sustainability, and user experience<\/strong>.<\/p>\n\n<h3 class=\"wp-block-heading\">Smarter packaging<\/h3>\n\n<p class=\"wp-block-paragraph\">We\u2019re seeing a shift towards intelligent packaging that goes beyond looks. NFC, QR codes, traceability systems \u2014 all these tools are helping brands connect directly with consumers and provide real-time info, authentication, and even immersive experiences. <\/p>\n\n<h3 class=\"wp-block-heading\">Sustainability in every detail<\/h3>\n\n<p class=\"wp-block-paragraph\">The pressure to reduce environmental impact is real \u2014 and growing. That\u2019s pushing innovation forward: refillable systems, mono-material components, lower emissions in production&#8230; At Faca Packaging, we\u2019ve been investing heavily in refill solutions and airless systems that combine luxury with responsibility.  <\/p>\n\n<h3 class=\"wp-block-heading\">Design meets emotion<\/h3>\n\n<p class=\"wp-block-paragraph\">Let\u2019s not forget: perfumery and beauty is pure emotion. Packaging plays a huge role in that. Advances in decoration, printing, and finishes now make it easier to create tailor-made designs that resonate with people \u2014 turning a product into a memorable experience.  <\/p>\n\n<h2 class=\"wp-block-heading\">What\u2019s next?<\/h2>\n\n<p class=\"wp-block-paragraph\">The key takeaway? Packaging is no longer just packaging. It&#8217;s becoming a blend of <strong>tech, storytelling, sustainability, and sensorial design<\/strong>. It\u2019s an exciting time for the industry \u2014 and at Faca Packaging, we\u2019re proud to be part of this evolution.   <\/p>\n\n<p class=\"wp-block-paragraph\">Curious to know what others think:<br\/><em>What trends do you believe will define the future of perfumery packaging?<\/em><\/p>\n\n<p class=\"wp-block-paragraph\">#FacaPackaging #BarcelonaPerfumeryCongress #PackagingInnovation #LuxuryPackaging #SmartPackaging #RefillSolutions #CosmeticDesign #PerfumePackaging #SustainableBeauty<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We were thrilled to take part in the round table on how technology is reshaping packaging in the perfumery and beauty industry, held during the Barcelona Perfumery Congress \u2014 one of the leading events in the fragrance sector. The panel brought together top professionals from different corners of the industry: Jordi Calduch Laporta \u2013 CEO [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":5673,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[259],"tags":[],"class_list":["post-5679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>at Barcelona Perfumery Congress 2025 - Round Table - Faca Packaging<\/title>\n<meta name=\"description\" content=\"how technology is reshaping packaging -The pressure to reduce environmental impact is real It&#039;s becoming a blend of tech\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/faca.eco\/es\/at-barcelona-perfumery-congress-2025-round-table\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"at Barcelona Perfumery Congress 2025 - Round Table - Faca Packaging\" \/>\n<meta property=\"og:description\" content=\"how technology is reshaping packaging -The pressure to reduce environmental impact is real It&#039;s becoming a blend of tech\" \/>\n<meta property=\"og:url\" content=\"https:\/\/faca.eco\/es\/at-barcelona-perfumery-congress-2025-round-table\/\" \/>\n<meta property=\"og:site_name\" content=\"Faca Packaging\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-20T08:20:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-15T14:40:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/beautycongress-640x480.jpg\" \/>\n<meta name=\"author\" content=\"Communication Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/faca.eco\/wp-content\/uploads\/2025\/06\/beautycongress-640x480.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Communication Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/faca.eco\\\/es\\\/at-barcelona-perfumery-congress-2025-round-table\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/faca.eco\\\/es\\\/at-barcelona-perfumery-congress-2025-round-table\\\/\"},\"author\":{\"name\":\"Communication Team\",\"@id\":\"https:\\\/\\\/faca.eco\\\/es\\\/#\\\/schema\\\/person\\\/b29a3ce5d5106686a5f3acc38b5d7de2\"},\"headline\":\"at Barcelona Perfumery Congress 2025 &#8211; 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